Top 5 SEO Strategy you should adopt for 2016

1) Send Social indication

Digital marketing agency often complaints about the low volume of incoming traffic from various social media platforms in relation to the efforts and time spent on those platforms, but a silver lining has finally been added to the social media picture. Just as backlinks act as the power booster for your site, raising your rankings and domain authority, so too does the popularity of content you share on different social media platforms.

In 2014, Google loosened its grip on the rules and took the step to allow non- Google, social media platforms to be considered in its search engine result pages (SERPs). Social media platforms made their entry into Google's Knowledge Graph.

With the amendment in Google authorship as well as from search result snippets, digital marketing agency can expect social signals from popular platforms to gain in importance in the coming years.

2) Give more importance to mobile users

In recent years, many have been the witness of mobile revolutions and the growth of the mobile web. Mobile Internet user activity, now stands at over 30% of all the traffic and thus these numbers are giving tough competition to the desktop traffic. After all the surveys that comes out about the mobile users, Google took the bold step of giving sites more importance in ranking if they are mobile-friendlier than others. So, for starters and the current website owners hurry and switch to responsive design, if you haven't already.

3) Don't abuse Guest Blogging

As the content gains importance, for growing authority and earning links, there was a mad rush till 2013 towards guest-blogging simply for the sake of earning more and more links, no matter how unimportant or irrelevant the referring site. Millions of low- quality blogs and website exploded, soliciting guest blogs and offering backlinks in return. But not too far it successes, Google noticed it and in early 2014, they specifically highlighted guest-blogging as a strongly undesirable method of SEO brownies.

Google quoted that if you are trying to gain links by guest blogging, you should probably stop this way, but they never mean that you need to close doors of guest blogging. There was a way to overcome Google wrath, one just has to put quality over quantity. Aim to acquire high-quality links from well-read and respected websites rather than anyone who agrees to publish your content for the sake of backlinks.


4) Migrate to HTTPS

HTTPS is secure technology for transferring data between the web servers and your site with an additional layer of encryption called SSL to increase more confidentiality of data. With the recent hacking of data on a large- scale, including the recent Sony hack, security has been a top priority for all digital marketing agency. In August 2014, Google announced it would be using HTTPs as a definite ranking signal, as to increase safer browsing experience for all users. It is worth to invest in an SSL certificate for your site to keep it safe from the ever worsening web security situation.

5) Focus on Contextual search

In 2013, with the launch of Hummingbird Algorithm semantic search shot into focus. SEOs of all kinds rushed to optimize their content to not just keywords but also their product- and brand-related phrases, different content formats, synonyms and so on.

The semantic processing capabilities of Google Crawlers got more polished in 2014.
A smart SEO strategy includes keyword research from the perspective of the user search intent. So, now, you must think like a user and come up with proper and possible permutations and combinations for queries related to your brand or product.

Our Web Development With SEO Services To Optimize Your New Website

Veom Infotech offers state-of-the-art web development services through which you can get an attractive site to take your online business forward into the market. Having web presence is vital to making a mark in today’s competitive market.  With people using the internet extensively to find information, a website is the only way that your business can reach out to those in need of your products or services. We will design a site with the most optimal design elements to give visitors a fabulous experience as they browse through its pages and navigate to where they want to go. 

However, attracting customers on the internet does not stop with site designing. You need to optimize the site so that search engines can find it in user searches and displays it in the first ten listings of search results. Look into Veom Infotech SEO services to optimize your site and bring it on top of search results. Site optimization is the key to getting good page ranks, online visibility, traffic and sales. We implement the latest SEO techniques so that our client’s website achieves these qualities and they gain desired results from their online business.  The techniques that we use are guaranteed to bring expected conversions from their site. 

Before implementing SEO techniques we make a thorough research into your business and how it works. We spend time to understand your company’s business operations and its objectives. We also analyze your competitor’s   website to mark areas of improvement in your site and to lay out a plan to implement a strong and powerful SEO campaign that fetches desired results. Our SEO services include on-page and off-page optimization techniques that aim to increase page ranks and draws visitors to your website. These techniques are manually implemented and we use only ethical practices so that search engines get a genuine interest in your site and index it when they find it on the internet. 

This video you will learn the basics about SEO from Rand Fishkin 

Our techniques aim to bring organic traffic to your site which will increase site popularity and its conversions.  Our proven SEO marketing strategies will tempt visitors into becoming leads, who will in turn become your customers and also promoters of your brand. Veom’s Infotech’s agile SEO methods adapt according to the changing marketplace so that your business is always in touch with customer behavior and works according to it. Within a short while after implementing our SEO techniques, you will begin to see results. Results will be given to you in the form of a detailed report, so that you can see the ROI.

Your Guide To Using Images And Videos In Your Content Marketing Strategies

Content Marketing is a way of increasing a brand or company’s customers by publishing relevant contents through different channels of media; it may be through paper or any other form of mass media like television or Internet. The ultimate objective is to increase or maintain the customers and fight competition in the market. More is the popularity of the brand, the higher will be its revenue and this is what makes this kind of marketing necessary. There are many ways in which you can use this and even videos and banners can be considered a part of marketing through content.

Promotional articles in newspapers, leaflets and pamphlets are all means of brand promotions that are highly useful as it helps you reach the public and create an impression of the brand. This market of implementing content of all forms as an object of advertisement and marketing is truly a deep study. There are various channels by which you can invest your marketing budget but this is really a very useful way of using your money to gain your business some potential customers.

Internet orientation is well adopted in US’s marketing Industry

In the USA, there are many Content based marketing technology companies that provide all these services and thus if you give the entire responsibility of your company’s marketing to such a company, it will make sure that you earn more and more customers. Internet plays a major role in content oriented marketing and this call for proper content optimization of your web contents. This can be easily achieved if your web content or blog undergoes a proper SEO which will gain you a better rank on the most popular search engines like Google and Bing. Content Marketing gives us a clear scenario of how Internet is used as the ultimate weapon of brand marketing.

Visual effects for bigger impact and better receptivity

Your company’s web content needs to have all the attractive features like videos and other graphical factors like proper pictures and logos that will easily create an impression on people’s mind. The writing content also has to be proper in order to make the readers interested and should have fresh information. Videos can be posted on social networking websites and this may also serve as a quick way of improving and popularizing your company’s brand. Content marketing agencies in USA have a set of professionals who do all the survey and implement these tricks to make your marketing campaign a success.

 

A new trend setter of the marketing industry

Core marketing strategists now uses this as a boon in the marketing industry as all the traditional marketing techniques seems to collapse at once. This new type of marketing aims at organising and manipulating relevant contents so as to increase the value of the brand in the audience’s eyes.

Get your own media from now on

Here the basic dictates about owning media directly rather than renting it any more. This kind of marketing strategy is more information oriented than brand promoting. This campaign will enrich your customers with the various services and products of your company and all interested people will purchase them automatically. Content creation solutions shall be looked over by experts who know which content will attract more audience after analyzing your service type.

Social Media Optimization – Most Effective Way to Promote Your Business On Various Social Networking Sites

Internet Marketing and the purpose it serves 

Internet marketing plays a very crucial role in building a company’s revenue and all together its brand image in the market. Al these are done through vigorous marketing through advertisement and other promotional events on the net. A very significant role is played by the various social networking sites as they have a very big user base and an advertisement on these websites results in a huge market audience communication. This requires a proper Social Media Optimization which will make your brand reach the target audience and your company’s market will grow in the long run.

Basically, Marketing your company or brand using the various social media as a platform is called Social Media Marketing. This is a very effective way of reaching the mass as every day more and more people are making their profile on these websites and the companies are harnessing this aspect to promote their brand. This requires proper research in order to judge the target audience and how much traffic you can convert into revenue. The conversion rate is a very important factor as the lower the conversion rate; the higher is company’s loss in their advertisement investment. 

SMO promotion and the wonders it can work

A proper SMO promotion is required to increase client’s internet oriented business and there are many agencies that have trained experts to provide their clients with the most appropriate Social Media Optimization services. There are many start-up companies that require proper marketing to establish the brand and to broadcast about their product or services. All these can be done quickly through the social media. It is very necessary that a proper SMO guide is there to assist you on your internet marketing efforts.

The way to promote your business on a social networking site is to advertise on the profiles of users whose interests are related to the services and products that your company deals in. You should follow the various Social Media Optimization tips provided by the SEO and SMO firms that have their group of experts who charge to provide you the best advertisement solution for any marketing internet.

Socialization is a very effective way of marketing on social media, and obviously it is the most basic tip. You should hover through others profiles and promote your business directly. Multimedia is a very useful trick at the same time where videos and photos can be used to create an image on people’s mind. Content is also very crucial as you can develop your branding from the posts. In social networking sites, posts are showcased on a user’s profile for few hours or days. Only if the post is good, it receives numerous likes and shares which indirectly works as a network in marketing. Thus, content is a very important deciding factor. All this can be executed properly if you approach a reputed Social Media Optimization company.

An SMO company actually works on providing the tips and proper guidance on implementing the Optimization process. They edit contents and develop multimedia resources that will help their clients promote their brand over the social networking sites. They have a lot of responsibility and establishing a proper SMO algorithm is not an easy task as it varies from client to client. A Social Media Optimization plan requires a lot of brain work to be successful.

How to Find US Based Website Promotion Company

SEO has become a new tool in the hands of corporate to improve their presence in the virtual space. With lot of companies have taken this course, it has become imperative to do something different which lets your website remain on top with a high ranking. This not only increases the organic traffic on your website but will also raise the chances of boosting the sales. But the question is how to find out the best website promotion company in US? 

If you own a website, then it is possible that you are taking the help of professional SEO services in US to achieve the goal of promoting products and services. Many of SEO companies have employed keyword analyzer which is used to check the content written and submitted. These companies give the required keywords that are used for specific topic, HMTL crackers, and several other tools. There are certain strategies used by US SEO companies to increase the rank of the website.

Required key SEO strategies 

First of all, high quality content is the key requirement of SEO’s and right keyword insertion gives you the best return on the investment. With Google’s hummingbird, its value has increased manifold. Back links set up the connectivity of a webpage or the whole website and improves the importance in the virtual world of internet. The large back links specifies that your website consist a lot of information which is unique and therefore, can extensively boost the search engine results of the websites.

On-page optimization of the website is also a considerable portion of SEO strategies. The Best SEO services by SEO professional in US consist continuously make on-page changes to increase the rank by structuring as per the guidelines of the search engines which is way better, than the disorganized and jumbled webpage and it is not restricted to only keyword rich tags, its density or site maps but also extends to internal linking structure. Ultimately, it is better to say that SEO work is a dynamic and continuous route which includes tracking of keywords at specific intervals, monitoring of fresh content etc.